Our philosophy rests on four principles:

• Do marketing research a continuous activity

• Offer accurate and timely information

• Provide action oriented results

• Establish positive and lasting relationship with our clients

Additionally, SEGMENTA is a company with a quality business philosophy. This commitment is supported by national and international certifications. We have an ISO 9001-2000 certification with international recognition as well as an ESIMM certification (Marketing Research Service Standard in Mexico).